About Us

Beads Forever, LLC is a wholesale bead company founded in 1994 and is based in Berkeley, California. We started as a closeout company, selling large quantities of beads to distributors, and have changed with the demands of the market. Since our foundation, we have grown from a 2,000 to 10,000 sq. ft. showroom full of dazzling selections. With a wide variety of products to choose from, we are a "one-stop-shop" in the wholesale bead world.

We sell to bead stores and designers across the country, supplying them with quality beads of all varieties. Our product line includes, but is not limited to: fashion-oriented semi-precious gemstones from around the world, Czech glass beads, fire-polish, India semi-precious, China glass products, pearls, African metal and glass beads. All of our beads are tagged with a retail price, so it's easy for you to resell them to your customers.

We make shopping for beads both a pleasant and satisfying experience. Our friendly and knowledgeable sales team is trained in working hand in hand with bead store owners, to put together personalized bead packages. Please contact us with any questions or comments you may have.